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Sustainability... For Business?

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Sustainability . It is one of those words whose meaning has shifted, in recent years, from the dictionary definition to a more trendy meme-style  feeling. When I hear "sustainability", I think of environmental activists and left-wing reactionaries with an agenda to sell but I also think about average folks who just want things to work year after year in a non-wasteful manner. You probably thought this posting was going to be about how businesses can operate in a more sustainable environment, but I want to talk about another aspect of sustainability... back to the dictionary meaning of the word: "able to be maintained at a certain rate or level." I want to know why businesses cannot exist in a sustainable, non-growth manner. Friday's Wall Street Journal had an article about how Tesco, UK's massive grocery and merchandise retailer, is struggling to continue its growth curve. Because growth has subsided, the Tesco stock has plummeted over the past 12 mont